Wolfgang keller at konigsbrau-TAK Essay Example | Topics and Well Written Essays - 500 words

Wolfgang keller at konigsbrau-TAK - Essay Example Moreover, he does only what is necessary and not an inch more. He is not a man that would add extra value to his work out of passion, a man who doesn’t go beyond the call of duty. Keller has been an excellent coach to Brodsky in correctly pointing out his flaws and correcting them. Coaching someone requires precise measuring of a person to identify the flaws and then mold them. Keller rightly points out that Brodsky is too slow in taking effective action, and this habit of his affects overall performance of Brodsky as manager. The position that Brodsky works at requires not only robotic, repetitive work but requires abrupt changes in schedule and Keller realizes that Brodsky can’t handle tight deadlines. This shows when there is a change in formula or the brand. Distant management style of Brodsky does annoy Keller and he points it out. Keller also spots that Brodsky is least proactive, a quality that is very much needed in these competing business environment. There can be many actions that Keller can revert to upon returning to Kiev, however a certain pattern of actions can be taken that would serve the company in the long term. Keller is not supposed to fire Brodsky, as finding a replacement would be much harder and expensive than working on the current commercial director. Clearly there are many issues that Keller is having with Brodsky but he has the potential to improve as he possesses the right skills for this, only a little polishing is required. Reorganizing around Brodsky would sound better but it is not profitable. Market movements and competition don’t revolve around people. They have a mind of their own, its the company people that need to depend on the movement and adjust their actions accordingly. Split marketing and sales is a better option as it will help adjust to the business environment as well as adjustments within the work area. This would require giving Brodsky another chance, and a chance to